In a strategic move towards establishing Smart as a leader in the premium EV segment, Cycle & Carriage has announced its collaboration to distribute Smart electric cars in Singapore. The flagship model, Smart #1 electric SUV, is set to debut in the first half of 2024, marking a significant milestone for the Smart brand, a joint venture between Mercedes-Benz AG and Zhejiang Geely Holding Group.
The Smart #1, an innovative compact SUV, represents the pioneering wave of Smart's new all-electric product lineup. Meticulously designed by Mercedes-Benz and developed by Geely, it serves as a dynamic urban runabout, boasting a spacious and efficient interior with distinctive design features. Advanced technologies integrated into the #1 aim to deliver a user-centric, intelligent, safe, and convenient experience for occupants.
Smart has chosen Cycle & Carriage as a key partner due to its demonstrated expertise in the electric mobility ecosystem, notably distributing other reputable all-electric car brands from China, including Maxus and Ora.
The upcoming Smart showroom, situated on level 3 of the existing Mercedes-Benz Centre at 301 Alexandra Road, managed by Cycle & Carriage, is expected to be operational by Q3 of 2024. However, eager customers can experience and test-drive the Smart #1 at roving roadshows across Singapore soon after its official launch.
Wilfrid Foo, Managing Director of Cycle & Carriage Singapore, expressed enthusiasm about Smart's product offerings aligning seamlessly with the escalating demand for EVs in Singapore. He emphasized confidence in Smart's success, leveraging its expertise in product design, development, and operations.
Mr. Xiangbei Tong, Global CEO of Smart Automobile, shared his excitement about expanding Smart's business network in Singapore through this strategic partnership with Cycle & Carriage. Recognizing Cycle & Carriage's extensive business network and rich industry experience, Mr. Tong sees them as the ideal collaborator to usher the region into the era of all-electric vehicles with Smart.
This collaboration aims to position Smart as a prominent player in Singapore's electric vehicle market, leveraging the strengths of both Smart and Cycle & Carriage to meet the evolving demands of environmentally conscious consumers.
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